Fair questions, answered plainly.

Because the things we manage — your profile, reviews, local search presence — compound over six to twelve months. A practice that leaves at month three never sees the result and concludes the whole category doesn't work. The term protects your outcome as much as our planning.

The counterweight is the performance exit: benchmarks agreed in writing at onboarding, and if we miss them by month six, you leave with 30 days' notice and no penalty. A term you can escape on merit beats a "no contract" arrangement where you're re-sold every four weeks and nobody ever commits to a number.

At onboarding we agree one or two benchmarks — qualified tracked leads, or cost per qualified tracked lead — set from your own baseline and written into the agreement, with "qualified" defined in writing so there's nothing to argue about later. Miss them by month six, and you exit free on 30 days' notice.

The honest fine print: it's two-sided. The exit assumes the agreed ad budget stays funded, approvals come back within three business days, call tracking stays on, and the practice can actually see new patients. We'll never benchmark patient volume or revenue — those depend on your front desk and your market, and promising them would be exactly the kind of claim we built this company to avoid.

A percentage of spend pays your agency more when they spend more of your money. That's a strange incentive to sign up for, and it's why percentage-priced accounts drift upward. Our fee is flat and published; your budget is set with you and paid by you directly to Google. Raising your spend earns us nothing, so the only reason we'd ever suggest it is that the numbers do.

Because month one is real work whoever you are: the site built or rebuilt, profile optimised, tracking installed and verified, your plan's campaigns built, and a competitive baseline measured. It's $2,995 — $2,495 if paid at signing, or $500/month across six months. Everyone pays it, so no client subsidises another, and nothing in month two is billed as a surprise "setup" line.

No — and you should be suspicious of any agency that bundles it. Your media budget is separate, agreed with you, and paid from your card directly to Google. It never passes through our hands, we never mark it up, and our fee doesn't change when it changes.

Founding pricing — 40% off months 1–4 — is capped at the first three practices, and we reserve the right to close it early once we have publishable results. After that, the list prices on the pricing page are the prices. We don't discount to win price objections; a client who only wants cheaper will leave for cheaper.

You do, from day one. The account is created under your billing, the payment method is yours, and the campaign history stays with you forever. We hold manager access to do the work — never ownership. There's no vesting period, no buy-out price, no "account build investment" to recoup. Some agencies hold the account for the first six months and sell it back to you if you leave early; we think your account was never theirs to sell.

An orderly handoff of everything that's yours: the domain (which was always yours), your content — text and images — your analytics history, the ad account with history intact, and your call-tracking data, handed over with our access removed. Handing back your property is never a chargeable event.

One thing to be clear about, because we'd rather say it here than in month twelve: the website itself is a custom build we create and run as part of the service. When the service ends, the site is retired — your domain and content leave with you, pointed at whatever comes next. Early termination inside the term is two months' retainer plus any unpaid onboarding balance; after the term, 30 days' notice.

Never. Every platform we work on supports proper delegated access — you grant it, you can see it, you can revoke it. We collect access grants live on one onboarding screen-share so it takes an hour instead of three weeks of email. A vendor asking a healthcare business for a shared password is telling you something important about the rest of their operation.

No, and we've built the business so we never need to. No patient records, no recall lists, no PHI — our systems touch your marketing assets, not your clinical ones. Review responses are written so they never confirm anyone is a patient or reference treatment. This isn't a limitation we apologise for; for a marketing vendor, it's the correct design.

About two minutes: your practice name and city. The audit is built from public Google data, so we don't need access to anything — no logins, no grants, no meeting. You get a document about your market with every figure dated and sourced. What you do with it is up to you.

Plan for one working session: a screen-share where we collect the access grants together, plus your answers on services, territory and what a qualified lead means for your practice. The 15–25 hours of build work in month one is ours, not yours. After that, your recurring time cost is approving things — replies, ad changes, reports — which we deliberately keep to minutes, not meetings.

Because we haven't earned them yet, and we won't fake them. ChairClick™ is new; the system it runs is proven daily on our own three offices, but no practice we don't own has been through it yet. The first three that do get founding pricing in exchange for letting us publish their measured results — whatever those results are. When this site shows a case study, it will be real, attributed and dated, like everything else we publish.

Three honest filters. First, geography: we don't take practices in Menifee, Temecula or Moreno Valley — our own offices compete there. Second, exclusivity: if we already protect a competitor's territory in your area, we'll tell you rather than take both. Third, fit: the practices we serve best are owner-operated with one to three locations. If any of those rules us out, we'll say so on the first call, not the fourth.

No. A website without the profile, campaigns and tracking behind it is a brochure, and brochures don't fill chairs. We build and rebuild sites as part of onboarding for practices we manage. Your domain and your content are always yours; the build itself runs as part of the service, and the month-six performance exit — not a hostage website — is what keeps us accountable.

No. Google is where dental patients search and convert, so that's where we concentrate: Business Profile, Ads, reviews, your site. Facebook page management is available as an add-on. Instagram, Yelp and Apple Maps we don't manage — we'd rather decline a line item than deliver it to a standard we wouldn't accept for our own offices. The full list, with reasons, is published on the services page.

ChairClick runs on purpose-built systems operated under human judgment — the same people accountable for our own practices' results. Nothing public-facing (an ad change, a review reply under your name) ships without human approval, and every day we verify the work landed on the live profile, the live campaigns and the live site — not just in a dashboard. We don't outsource delivery, and we cap client count so it stays that way.

No — and nobody honest can. Map-pack rankings shift with every searcher's location and wording, and patient volume depends on your front desk, availability and market. What we commit to instead is measurable and ours to control: the work delivered and verified, tracking that tells the truth, and the written benchmarks behind the month-six performance exit. We'd rather make a smaller promise and be held to it.